Govee presents new smart lighting products at IFA 2025

Published by Timo Altmeyer on the 8. September 2025

Chinese manufacturer Govee presented its current product portfolio for smart lighting at IFA 2025 in Berlin. The highlights were the TV Backlight 3 Pro with its new HDR triple-camera system and the Permanent Outdoor Lights Prism, which offer a three-color lighting effect for outdoor areas. The range is complemented by new models for indoor spaces and seasonal decorations.

TV Backlight 3 Pro with HDR triple camera

Govee TV Backlight 3 Pro Lifestyle (1)

The new backlight system for TVs features an industry-first HDR triple-camera system that precisely captures image colors. An advanced sensor achieves a dynamic range of 105 dB, ensuring precise color matching.

Govee TV Backlight 3 Pro Lifestyle (2)

The LED strips are more densely packed and, according to the manufacturer, 30 percent brighter than their predecessors. With the company's proprietary RGBWWIC technology, five channels can be controlled independently, enabling high color fidelity even with white light.

Permanent Outdoor Lights Prism

For outdoor use, Govee has introduced the "Permanent Outdoor Lights Prism." This is the company's first outdoor lighting with a Tri-Light system, which can display three colors per segment. The design is weatherproof (IP68 for the LEDs, IP67 for the control unit) and designed for temperatures between -34 and +60 degrees Celsius.

Govee Permanent Outdoor Lights Prism

The lights can be cut to size, extended, and flexibly adjusted. With a lifespan of up to 50.000 hours, the product is aimed at users seeking a permanent solution for house facades or gardens.

Other novelties

In addition to the two main products, Govee showed other models:

  •  Curtain Light Pro with denser LED arrangement for animations and creative applications
  •  Pendant light with three-part light design and 1300 lumen brightness
  •  Star Light Projector (Nebula) with seven-zone nebula and laser projections
  •  Christmas Sparkle String Lights for festive lighting with individually addressable LEDs

Govee Curtain Light

All new devices are Matter-compatible and can be integrated into common smart home systems like Alexa, Google Home, or Apple Home. Multiple devices can be synchronized via Govee DreamView.

launch

The TV Backlight 3 Pro and the Prism Outdoor Lights are scheduled to launch in stores at the end of September. The Curtain Light Pro will be available starting September 8, with the remaining products following at a later date.

Source: Press release

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