Anker is repositioning itself: A brand for chargers, audio, smart home and robotics

Published by Christian Matenar on the 3. September 2026

Anker is using IFA 2026 for a major brand rebranding. In the future, Anker, soundcore, eufy, and SOLIX will operate under a single, unified brand. At the same time, the manufacturer is showcasing numerous new products, ranging from Qi 2.2 chargers and AI headphones to hearing aids and a robotic lawnmower for areas up to 15.000 square meters.

Anker IFA 2026

One brand for everything

Anker is using IFA 2026 to launch a major overhaul of its brand identity. The previously largely separate product lines of Anker, soundcore, SOLIX, and eufy will gradually be consolidated under the unified Anker brand. At the same time, the company is significantly expanding its portfolio. In addition to new chargers and audio products, the new offerings include, for the first time, hearing aids, a contactless sleep tracking system, new household robots, and a robotic lawnmower for very large properties.

The transition will not happen all at once. New products will be the first to be rolled out, with existing lines following gradually. According to Anker, warranties and customer service will remain unaffected by the change.

New chargers with displays and active cooling

In its core business, Anker is showcasing several new charging products. The Anker MagGo Power Bank 2 Pro is slated for release at the end of September for €109,99. According to the manufacturer, it is the world's first magnetic power bank with active fan cooling.

It wirelessly charges compatible smartphones at up to 25 watts using Qi 2.2. Cooling is designed to limit the device temperature to a maximum of 36 degrees Celsius. Up to 45 watts are possible via USB-C. An integrated display shows charging power and temperature, among other things.

Anker MagGo Power Bank 2 Pro
Anker MagGo Power Bank 2 Pro

Also new is the Anker MagStand Charging Station for €99,99. It combines a magnetic Qi 2.2 charging pad with up to 25 watts, a retractable 60-watt cable, and an additional USB-C port with 30 watts. In Care Mode, active cooling reduces the thermal load on the smartphone. The display can also show the time, weather information, or personal photos.

The Anker Laptop Charger Pro also prioritizes battery conservation. The 100-watt power adapter is designed to recognize the connected laptop and adjust its charging curve accordingly. According to Anker, detection works directly with modern Macs, while many Windows laptops require a desktop app. An optional charging limit, such as 80 percent, is intended to extend battery life. The price is €59,99.

For desktop users, a 10-port USB-C hub, HDMI 2.1, and DisplayPort 1.4 are also included. It supports up to 4K at 144 Hz on one monitor and 4K at 120 Hz on two monitors. The standard version costs €99,99, with a VALORANT special edition to follow later for €109,99.

Anker enters the hearing aid market

Much more unusual for Anker is its announced entry into the hearing health sector. The company is working on its own hearing aids, which will be equipped with its proprietary Thus AI chip. However, Anker has not yet released details regarding price, market launch, or specific features.

Anker Hearing Aida
Anker Hearing Aida

The same chip is already being used in several new audio products.

The open-back Anker Soundcore AeroClip 2 earbuds will be released on September 22nd for €179,99. They are designed to use an AI chip to effectively separate voices from background noise during phone calls. Features also include 12mm drivers, LDAC, Bluetooth 6.0, and up to eight hours of battery life. With the charging case, this is extended to up to 32 hours.

Anker has also announced the AeroClip 2 Pro for January 2027. It will allow users to start audio recordings at the touch of a button and store up to eight hours of material locally. The recordings will then be automatically summarized and searchable via naturally worded search queries.

The Soundcore Space 2 Pro, a new over-ear headphone, is also being released for €199,99. Eight microphones and the Thus chip handle adaptive noise cancellation. Six microphones are used for phone calls. Anker states a battery life of up to 30 hours with ANC activated, and up to 60 hours without noise cancellation.

Sleep Earbuds and Radar Sleep Tracking

Anker is also expanding its sleep-related offerings. The Soundcore Sleep Earbuds 4 cost €249,99 and are designed to reduce disruptive noises, particularly in the frequency range between 200 and 800 Hz, more effectively than their predecessor.

According to the manufacturer, an AI system detects snoring sounds and attempts to mask them with adapted sounds. Simultaneously, the charging case monitors the surroundings for important signals such as a fire alarm. If such a sound is detected, the transparency mode is automatically activated.

Anker Sleep Speaker
Anker Sleep Speaker

The Anker SleepLab Pro, announced for early 2027, goes a step further. An extendable 60 GHz radar system is designed to track sleep phases, breathing, heart rate, and movement – ​​without a smartwatch, ring, or other sensor on the body.

Based on the collected data, the system then generates a sleep report and adjusts light and sound programs accordingly. Anker mentions, among other things, "Personalized Acoustic Beats" designed to support sleep. However, how well the analysis and the promised effects work in practice will only be revealed in independent tests.

Robotic lawnmowers for up to 15.000 square meters

In the robotics category, the new Anker eufy robotic lawnmower S2 Max stands out. According to Anker, it was developed entirely in-house and requires neither boundary wires nor an RTK base station.

S2 Max robotic lawnmower
eufy S2 Max robotic lawnmower

An automatically extending mowing arm is designed to trim the lawn right up to the edges. It also features all-wheel drive and a stated climbing ability of up to 38 degrees.

What's particularly unusual is the maximum area it can cover: The S2 Max is designed to map and mow plots of land up to 15.000 square meters. It is scheduled to launch in spring 2027. Anker has not yet announced a price.

MindBase is intended to become the local AI brain of the smart home.

With Anker MindBase, the manufacturer is also announcing a local AI hub for the smart home. Devices will be able to communicate with each other and make decisions as directly as possible within the local network. Personal data will be stored locally.

Anchor MindBase
Anchor MindBase

The integrated TrueSmart Agent relies on specialized AI agents and, according to Anker, can be expanded with up to 48 TB of local storage. EasyOmni Link allows integration not only with Anker products but also with Matter-compatible devices from other manufacturers.

The first concrete product planned is a MindBase Security Kit including the new TrackLight Cam S1, Video Doorbell S4, and a radar-based Smart Security Shield. Price and release date are still pending.

Two new robot vacuum and mop robots with 35.000 Pascals

Anker is also bringing two new eufy robotic vacuum cleaners to the household.

The eufy C30 Edge is expected to be released at the end of September for €699 and, according to the specifications, achieves a suction power of up to 35.000 Pascals. Two rotating mopping pads operate with a stated contact pressure of 10 Newtons and can extend up to 76 millimeters to clean closer to edges and furniture.

eufy Hydrojet E35
eufy Hydrojet E35

The eufy Hydrojet E35, priced at €999, also offers 35.000 Pascals of pressure. Its HydroJet system cleans the floor with a continuously rotating mop roller that is supplied with fresh water and simultaneously cleaned of dirt while driving.

After cleaning, the base station takes over tasks such as washing the roller with hot water, emptying the dustbin, and refilling the cleaning solution. The robot is designed to independently overcome door thresholds of up to 30 millimeters.

eufyMake Fabric Printer prints on clothing and transfer foils

With the eufyMake Fabric Printer, Anker is venturing into another product segment. Planned for the first quarter of 2027, the textile printer supports both direct-to-garment and direct-to-film printing.

eufyMake Fabric Printer
eufyMake Fabric Printer

This allows for direct printing on garments or the production of transfers for various materials. Announced features include a CMYK+WW six-color system, an integrated heat press with a temperature of 160 degrees Celsius, and more than ten special effects, including glitter and puff printing. Anker has not yet announced a price.

Source: Anker press release

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