Technology that solves everyday problems
Brands like Nebula and AnkerWork are being merged into soundcore. With this move, Anker aims to create a clearer brand identity and position itself more strongly in the consumer tech sector, shifting its focus toward becoming an AI-powered technology company.
CEO Steven Yang explained that Anker does not want to develop technology for its own sake, but rather products that solve concrete everyday problems and make life easier.
Charging innovations: Anker Prime and Nano
Charging hardware remains a key focus. With the Prime series, Anker is launching new chargers, power banks, a 3-in-1 wireless charging station, and a docking station.
- The Anker Prime Charger (160W) features a 1,3-inch smart display with touch controls and three USB-C ports. It can simultaneously charge a MacBook Pro, iPad Pro, and iPhone 16 Pro to 80 percent and is significantly more compact than Apple's 140W charger.
- The Prime Power Bank (26K, 300W) supports 250W dual input, reaches 15 percent charge in 50 minutes, and remains certified for airline transport at 99,75 Wh. A smaller 20K version will follow later.
- The Prime 3-in-1 charging station charges your iPhone, Apple Watch, and headphones simultaneously using the Qi 2.2 standard.
- The Prime Docking Station (14-in-1) offers 14 interfaces including 8K and triple monitor support.
- The Nano series will be complemented by a new 70W charger, which is more compact than Apple's 67W model. It will launch on September 10th for €49,99.
eufy: Stair-climbing robot vacuum and new safety solutions
At eufy, the Marswalker stair-climbing robot vacuum takes center stage. It can move between floors independently and returns to its base station after completing its work. Market launch is planned for 2026.
The new eufy S2 robot vacuum and mop offers 30.000 Pascals of suction power, a HydroJet Mop 2.0 with electrolyzed water, aroma function, and 3D semantic mapping. It will be available from the end of October for €1.599,99.
With the eufy AI Core, the company is focusing on local data processing for security products. Complementing this is the eufyCam S4, which combines a 4K and PTZ camera in one device. It will launch in October starting at €299.
Eufy will also be showcasing the eufyMake UV printer E1, which will go on sale in November following its highly successful Kickstarter campaign.
soundcore: Audio and Entertainment
Soundcore will also be launching entertainment products in the future. Three new products will be in focus at the trade fair:
- The Sleep A30 sleep headphones combine ANC, snore masking, and sleep sounds with up to 45 hours of battery life. They are available now for €249,99.
- The Soundcore Work is a small audio recorder with AI-powered transcription and speaker recognition. Launching in 2025, starting at €159,99.
- The Soundcore Nebula X1 Pro is a 4K triple laser projector with 3.500 ANSI lumens and an integrated 7.1.4 sound system with Dolby Atmos. It will launch at the end of September via Kickstarter with early bird pricing starting at $2.999.
Anyone who would like to see the products in action can visit the Anker stand in Hall 9, Stand 2025, at the IFA in Berlin until September 2.2, 130.
Source: Anker press release
